Tactile display buttons for automotive interaction.
In-car interaction suffers from a twofold problem:
To address this, we created physical buttons with LCD screens. When the context changes, so do the buttons - it's the best of both worlds.
You can see the ReactiveTouch prototype in action here:
Thanks to the rise of smart watches, circular displays are now becoming cost-effective. Knobs with integrated displays can provide multi-purpose, high-precision input without using central display real estate.